This Privacy Policy governs the manner in which we collect, use, maintain, and disclose information collected from users (each, a “User”) of this website (“Site”). This policy applies to your use of the Site and any associated services.
Personal Identification Information
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, subscribe to the newsletter, respond to a survey, fill out a form, and in connection with other activities, services, features, or resources we make available on our Site. Users may be asked for, as appropriate, name and email address. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identifiable information, except that it may prevent them from engaging in certain Site-related activities.
Non-Personal Identification Information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer, and technical information about Users’ means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Web Browser Cookies
Our Site may use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. Users may choose to set their web browser to refuse cookies or to alert them when cookies are being sent. If they do so, note that some parts of the Site may not function properly.
How We Use Collected Information
We collect and use Users’ personal information for the following purposes:
- To personalize user experience
- To improve our Site
- To improve customer service
- To administer a content, promotion, survey, or other Site feature
- To send Users information they agreed to receive about topics we think will be of interest to them
- To send periodic emails
The email address Users provide will only be used to send them information and updates pertaining to their inquiries or requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.
How We Protect Your Information
We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information, username, password, transaction information, and data stored on our Site. All information is transmitted over Secure Socket Layer (SSL) technology.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy unless a longer retention period is required or permitted by law.
Sharing Your Personal Information
We do not sell, trade, or rent Users’ personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information with our business partners, trusted affiliates, and advertisers for the purposes outlined above. We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.
Third-Party Analytics and Advertising
We may use third-party services such as Google Analytics and Meta Pixel to help us understand how Users interact with the Site. These services may collect anonymous information such as IP address, browser type, or pages visited. For more information, please refer to the privacy policies of those providers:
Children’s Privacy
Our Site is not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe we have collected such information, please contact us so we can delete it.
Your Data Rights
Depending on your location, you may have the right to request access to the personal information we hold about you, request that we correct or delete your information, or object to certain uses of your data. To exercise any of these rights, please contact us using the contact form provided on this Site.
Third-Party Websites
Users may find advertising or other content on our Site that links to the sites and services of our partners, suppliers, advertisers, sponsors, licensors, and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.
Your Acceptance of These Terms
By using this Site, you agree to the terms of this Privacy Policy and our Terms of Service. If you do not agree, please do not use the Site. Your continued use of the Site following any updates to this policy constitutes your acceptance of those changes.
Legal Entity
Infusion (The Infusion Group, Inc.), a Kansas corporation, is the registered legal entity responsible for managing services, business operations, and data practices associated with this Site and the services described herein. Whether products and services are presented under the name Matt Simpson or Infusion, they are managed, contracted, and fulfilled by Infusion. All communications, data handling, and agreements are conducted through Infusion as the operating company.
Updates to This Policy
We may update this policy from time to time. When we do, we will revise the “last updated” date below. We encourage you to review this page periodically to stay informed about how we manage information, provide services, and maintain compliance with applicable standards.
Policy originally established: February 17, 2013
Last updated: January 15, 2025
